Stringent Quality Control Framework
Safeguarding Purity, Traceability, and Transparency throughout the Supply Chain



Choice’s Traceability Standards
- Conducts organoleptic sampling at 30 minute intervals during a production shift
- Online & offline Q.C/Q.A with immediate system updates available to customers
- Lot wise traceability control over the entire supply chain from farm to fork
- Container & P.O wise traceability reports available for the life of the product
- In-house state-of-the-art laboratory for all tests & sampling
Robust Quality Assurance Procedures
- 100% pre-harvest tested raw materials
- Each lot raw material (shrimp) tested for antibiotic residues by LCMS MS (Liquid Chromatography Tandem Mass Spectrometry)
- HACCP trained quality and food safety controllers
- Strict compliance with GMP(Good Manufacturing Practices) & GHP(Good Hygiene Practices) norms
- Rapid and reliable online quality control procedures
- Minimal time gap from harvest to production hence freshness guaranteed
- Finished products tested by ISO 17025 complying in-house lab before release


QC by Choice Mobile ELISA Lab
Efficient Pre-Harvest Testing:
Ice/Water sampling
Organoleptic evaluation of live Shrimps pre-harvest
Screen Aquaculture Shrimps for the presence of banned Antibiotics residues in the tissues by ELISA method
Most of the ‘KEY’ tests can be done at farm level itself (Pre-Harvest Tests- PHT) which will minimise the entire processing time as QC clearance is given at the farm-level.
Enables timely decision making on shrimp quality at farm level (especially the presence of antibiotic residues in Shrimp).
Ensures Best Aquaculture Practices in India and at the same time create meaningful awareness for farmers